The Aurum HSP was designed with a single purpose: to be the fastest downhill bike Norco has ever made. As an integral bike within Norco’s Race Development Program, the Aurum HSP’s proprietary design was developed and tested by Norco engineering in conjunction with the Norco Factory Racing Team. After a full year of testing and riding, including a complete UCI World Cup Downhill season, the result is a no-compromise DH race machine that delivers superior grip and control, capable of taking on the toughest tracks in the world. The Aurum HSP1 rides on a RockShox Boxxer Air fork paired with a custom-tuned Super Deluxe RC Coil shock for absolute confidence when charging through increasingly difficult DH courses. SRAM's X01 DH 7-speed drivetrain puts precise gearing at your fingertips, while Code RSC 4-piston brakes help you make your fastest times with excellent modulation and power. A DT Swiss EX 511 wheelset, Deity handlebar and stem combo, and E13 LG1+ chainguide complete this race-ready rig.
The Aurum HSP was designed with a single purpose: to be the fastest downhill bike Norco has ever made. As an integral bike within Norco’s Race Development Program, the Aurum HSP’s proprietary design was developed and tested by Norco engineering in conjunction with the Norco Factory Racing Team. After a full year of testing and riding, including a complete UCI World Cup Downhill season, the result is a no-compromise DH race machine that delivers superior grip and control, capable of taking on the toughest tracks in the world. The Aurum HSP2 rides on a RockShox Boxxer RC fork paired with a custom-tuned Super Deluxe RC Coil shock for absolute confidence when charging through increasingly difficult DH courses. SRAM's GX DH 7-speed drivetrain puts dependable shifting at your fingertips, while Code R 4-piston brakes have great lever feel and tons of power to help you make your fastest times. Wide WTB rims and Maxxis Minion tires, a Race Face bar, and stem combo, and E13 LG1+ chainguide complete this race-ready rig.
$3,999.99 $8,140.00 51% Off
Born in the forge of international World Cup competition, and proven by World Champions Gee and Rachel Atherton, GT's Fury World Cup is ready to go from our shop floor straight to the nearest podium. This aluminum downhill master proudly boasts 210mm of GT's race-proven Independent Drivetrain Suspension enhanced by a tunable, Kashima-coated Fox DHX RC4 coil shock. The front end is just as controlled thanks to a Fox 40 RC2 punishing the terrain with 203mm of Kashima-enhanced stroke. Nothing less than Shimano Saint graces the Fury, with pro-proven cranks, hubs and gearing, along with their legendarily powerful brakes. Stan's NoTubes rims with fat, grippy Continental Der Kaiser tires handle any chunder or obstacle that is dumb enough to be in your way. And, the PRO Atherton kit includes 800mm-wide bars, lock-on grips, post, and titanium-rail saddle. Go big, go fast, and be a gracious winner.
The Aurum Aluminum offers a DH-proven design in a premium aluminum frame and is built to be the ultimate DH park rig, happily churning out lap after lap at your favorite gravity-fueled destination throughout the season. Developed in collaboration with Norco Factory Racing, the Aurum A1’s World-Cup racing heritage will put any gravity junkie or passionate DH racer in the hot seat — at races and with your buddies during a day at the park. The Aurum A1 features Gravity Tune, with rear-center lengths that increase proportionately to the front center length for each frame size, achieving optimal body position and weight distribution for superior handling and control. The 6060-T6 frame includes strategic frame armor and integrated fork bump stops, with fender and shuttle guards for protection from day to day high speed riding and surprise get-offs. Designed around 27.5” wheels for strength and stiffness, the Aurum A1 provides 200mm of supple travel with its Fox Performance Vanilla LSC rear shock and RockShox Boxxer Select fork. With a tough, reliable Shimano Zee 10-speed DH drivetrain and 200mm SRAM Code R brakes, you’ll have all the performance and reliability you need for a day at the park without the massive repair bills.
Step up to Norco's Aurum Carbon 7.2 and watch new lines open up all over the mountain. Designed by and for World Cup racers, the Aurum Carbon sails over doubles, floats through rock gardens, and accelerates like a dragster at the Bonneville Salt Flats. Its super-responsive, lightweight carbon frame uses race-proven geometry to rip corners and maintain stability when maching through hacked-out tracks. And because DH bikes experience some of the roughest riding conditions in the world, Norco’s Armorlite resin and integrated frame guards throughout bolster impact resistance, so you can focus on charging the mountain. Heading it all up, RockShox's Boxxer Team fork delivers 200mm of travel to soak up big hits, while Norco’s A.R.T. suspension with Gravity Tune powers a RockShox Vivid RC2C coil shock for the perfect blend of big-hit compliance with pedaling efficiency. DT Swiss EX 471 rims laced to DT 350 hubs are lightweight, sturdy, and ready to rally the gnarliest runs. Delivering 7 speeds of DH-specific gearing is SRAM’s X01 DH drivetrain with a Race Face Respond DH crank, and SRAM’s Guide RS 4-piston brakes help you brake late with confidence. The on-point build is finished off with a Race Face Respond bar and a WTB High Tail DH saddle. Look out new lines, here you come.
$2,299.99 - $3,060.00 $4,340.00 Up to 47% Off
With GT's Fury Expert, pinned downhill runs and stomped freeride lines are the norm. This aluminum rig dismantles everything in its path with GT's dialed Independent Drivetrain rear suspension. Up front, there's 200mm of suspension from a RockShox Boxxer fork and out back 210mm from a Fox Van RC coil shock to see you through the biggest hits and steepest tracks. The rest of the build is just as good. Highlights include 27.5-inch Jalco hoops wrapped in incredibly grippy Continental tires, powerful Shimano Zee brakes, Race Face cranks, as well as quick-shifting Shimano Zee 10-speed rear derailleur and shifter. Add an 800mm-wide bar, direct-mount stem, and WTB saddle, and let fast become your new norm.
The Aurum Aluminum offers a DH-proven design in a premium aluminum frame. As the ultimate DH park rig, the Aurum Aluminum will happily churn out park lap after park lap throughout the season. 200mm of front and rear travel deliver excellent suspension performance and will turn the roughest terrains into smooth rides. Originally developed in collaboration with Norco Factory Racing, the bike’s World-Cup racing heritage will also put any passionate downhill racer to the forefront when racing against the clock.
$1,799.99 $3,250.00 45% Off
GT's Fury Elite is a dose of metal courage that's ready for your next assault on the mountain. RockShox handles the suspension up front with a 200mm Domain dual-crown while a Fox Van R coil-over delivers 210mm in the back. The aluminum Fury has slack, dialed geometry and GT's pro-proven Independent Drivetrain suspension tailor-made for big hits, slashing berms, and blurring speeds. Your landing gear consists of tough Jalco wheels with fat Continental tires, while your speed is controlled by Shimano hydraulics with 203mm rotors. A SRAM 1x9 X5 setup gives you all the gears you need, and you've got an 800mm-wide bar and direct-mount stem to pilot you down the course.
Norco’s Aurum Carbon 7.1 is here to blast backwoods shuttle runs, laps in the park, and World Cup courses alike. Its super-responsive, lightweight carbon frame uses race-proven geometry to rip corners and maintain stability when tackling some of the nastiest tracks on earth. Norco knows that DH bikes experience some of the roughest riding conditions, so they incorporate Armorlite resin and integrated frame guards throughout to bolster impact resistance, meaning you can focus on taking the fastest line, not necessarily the safest. Norco’s A.R.T. rear suspension with Gravity Tune powers Cane Creek’s insanely adjustable Double Barrel coil shock for a perfect blend of big-hit compliance with pedaling efficiency. Build up the Aurum Carbon 7.1 and get ready for the ride of your life!
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